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AI Visibility

When buyers ask AI what to buy, does it name you?

Laup tracks where you are named, who appears instead, how answers differ across engines and categories, and which sources sit behind the result.

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Laup AI Visibility categories view, comparing visibility and competitors category by category
Inside the product

What you get with Laup AI.

The categories you care about
See your visibility in each category you choose to track, instead of hiding everything inside one site-wide score.
Engine differences
Compare ChatGPT, Gemini, Copilot and Claude individually, or use the combined view to see the wider market.
Who appears instead
Discover the brands and retailers AI names beside you directly from the answers, without maintaining a competitor list by hand.
Mentions, citations and context
Separate being named from being cited, then inspect the answers and grounding sources the engine exposes.
Daily change
Follow repeated runs over time to see whether visibility moved, by category and by engine.
Your market and language
Track buying questions phrased for your market in one of nine supported languages across ten markets.

Your market, at a glance

Follow visibility over time, compare the competitors appearing beside you, and move from the market view into the categories behind it.

Laup AI Visibility dashboard showing visibility over time, competitors and grounding sources
How the answer forms

Understand where AI's answers come from.

AI answers from what the model has learned and, when it searches, from pages retrieved into its context. Laup captures the final answer and the evidence the engine exposes.

Buying question

Where should I buy a robot vacuum?

Answer context

Learned knowledge

Patterns and information the model already carries.

Live web search

Pages retrieved into the model's context while it answers.

Final answer

The answer may name you, cite you, recommend someone else or leave you out entirely.

What Laup records

The answer
The full response from each engine
Mentions and citations
Who is named and who is cited
Grounding sources
Pages retrieved into the answer context
Reasoning and web searches
Reasoning summaries and search queries the engine exposes

A cited source is explicitly used in the final answer. A grounding source was retrieved into the answer context. Reasoning summaries and web searches expose more of the path, but do not show which source caused a particular claim or recommendation.

From our measurements

See the sources behind the answer.

For one Norwegian electronics retailer, the leading domains in ChatGPT's grounding context were third-party community, editorial and comparison sites.

reddit.comCommunity
52%
techradar.comEditorial
18%
prisjakt.noComparison
16%
One Norwegian electronics retailer on ChatGPT, seven-day window ending 18 June 2026. Share of captured answers where the domain appeared in the engine's grounding sources.
From visibility to action

Understand the answer. Then influence it.

AI Optimization turns visibility data into concrete GEO Actions: improve product data, write AI-ready content, create landing pages and contribute to the communities and sources AI relies on.

AI Agents connect with Laup through MCP to analyze the evidence, perform actions and verify whether visibility changed.

Free AI readiness check

AI cannot use content it cannot access.

Check how AI reads your content, product data and crawler access.

Read the readiness methodology

Free. 30 seconds. No account needed. Checks are public and may appear below.

Recent public checks

Open a report from a site using the free check.

Your AI visibility

Start tracking your AI visibility.

See where you are named in the categories you care about, across the engines your customers use.

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14 days. No credit card.

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AI Visibility | Laup