Every paid plan includes AI Visibility, AI Optimization and access for your own AI agents. Your plan determines how many categories and buying questions Laup measures each day.
Try Laup
Freefor 14 days · No credit card
3 categories · 20 questions
Use the complete Laup product on one site before choosing a paid plan.
Trial coverage
Focused coverage
990 NOK/ month, excl. VAT
3 categories · 20 questions
Continue with a focused view of the categories you care about.
Plan coverage
Broader coverage
Recommended2 290 NOK/ month, excl. VAT
5 categories · 50 questions
Up to five categories tracked side by side, so you see where the engines recommend you and where they recommend a competitor instead.
Plan coverage
Broadest coverage
3 990 NOK/ month, excl. VAT
10 categories · 100 questions
For a broad offering where one weak category is expensive to miss. More categories, fewer blind spots.
Plan coverage
4 990 NOK per pack per month, excl. VAT
Each pack is 100 questions asked daily in ChatGPT, Gemini and Copilot. One shared pool across unlimited client domains, and you add packs as you take on clients.
Choose the engines that matter to you
Contact us to tailor the setup. Pick the AI engines you want tracked, Claude included, set the number of questions and categories, and add more sites or markets.
Track where you are named, who appears instead and which sources the engines expose.
Move from measured gaps into an evidence-backed Action plan, then follow what changes.
Connect your agents and AI assistants to analyze Laup data, perform actions and verify results against the evidence.
You do not need a subscription to find out whether the assistants recommend you. You need one to follow whether that changes.
A small shop or a single brand testing whether this is a real problem for them.
One report on how the assistants answer for you today. No cost, no card, no subscription.
Run the free checkA focused range, one market, a budget that has to stay small.
The smallest paid plan. A focused set of buying questions, tracked daily on ChatGPT, Gemini and Copilot.
A handful of categories that matter, one market, and a need to compare them.
Up to five categories tracked daily on ChatGPT, Gemini and Copilot, so you see which categories the engines recommend you in and which they give a competitor.
A broad range where one weak category is expensive to miss.
Up to 10 categories tracked daily. More categories, fewer blind spots, so a weak one shows up before it costs you.
A larger team covering several Nordic markets, or one that needs Claude alongside the rest.
Each market is tracked as its own profile with its own language, and engine coverage is set to what you need.
Talk to usYes. Laup suggests a tailored starting set based on your site, categories and market. They are your questions: you review them before tracking starts, then edit, remove or add questions whenever you need to. One example is ‘Where should I buy a robot vacuum?’
No. The number on your plan is how many questions Laup tracks for you, not an allowance you use up. Each question is asked every day in ChatGPT, Gemini and Copilot, so on Pro the same 100 questions are asked again every day, all month. You can swap a question for another whenever you like, as long as you stay within your plan's number.
Basic, Plus and Pro all track ChatGPT, Gemini and Copilot. Claude and other coverage can be included in a custom plan.
All three track ChatGPT, Gemini and Copilot on one site. The main difference is how much of your market they cover. Basic follows 20 questions across up to 3 categories, Plus 50 questions across up to 5, and Pro 100 questions across up to 10. Pick the plan that covers the categories you sell in: a category you leave out is one where a competitor can be recommended without you seeing it.
Start with the free visibility check: one report on how the assistants answer for you today, at no cost and with no card. If you want that tracked over time rather than once, Basic is the smallest paid plan. Its question and category limits are shown on the plan cards above.
It depends on how many markets you cover, because each market is tracked as its own profile with its own country and language. A team running Norway, Sweden and Denmark is tracking three profiles, not one. Pro is the per-profile plan for a broad range, and a custom plan adds Claude and adjusts coverage. Tell us your markets and categories and we will price the whole setup rather than a single line.
Daily tracking pauses, but your existing dashboard remains available. Choose Basic, Plus or Pro when you are ready to continue collecting answers.
Yes. Plans are billed monthly. You can change your plan through Billing settings and cancel at any time.
Yes. All prices exclude VAT. Laup.ai AS is VAT-registered in Norway (org.nr. 937 484 550 MVA), so 25% VAT is added and shown on your invoice. Businesses registered for VAT in Norway can deduct it.
Your 14-day trial starts when your first site is ready to track.
No credit card